Most people spend more than 10 hours a day looking at a screen (TV/Internet/social media). This gives you a great opportunity to deliver relevant, highly targeted messages to specific, curated audiences. We make creative, data-driven ads using addressable IP targeting to message voters wherever they are, on whatever device they're using, ensuring we put the right ad in front of the right people (i.e. your target voters).
To capture the voters' attention, you'll have to cut through the clutter of an increasingly crowded media landscape. At Main Street, we create insightful, creative and original spots rooted in data that are authentic, different and unique to you -- the very ads that will punch through the saturation to deliver your message effectively and efficiently and help you to make a visceral connection with your target voters.
The right radio ads can make a big impact with a small budget -- but you only have three seconds to capture the listener's attention. We take full advantage of radio's unique creative potential to produce attention-grabbing, memorable spots that paint a picture in the listener's mind and drive a message that can act as a force-multiplier by generating earned media and effectively moving your poll numbers.
In 2024, U.S. Rep. Marcy Kaptur (D-Ohio) was one of only 3 House Democrats to win a congressional district that Donald Trump carried by seven points or more. Despite both Trump and U.S. Senator Bernie Moreno winning her district comfortably, Kaptur was able to win by delivering a strong economic argument that made clear who was to blame for their suffering -- the billionaires and greedy corporations. With this ad, Kaptur won enough working class voters to secure re-election -- even while being outspent on TV.
In 2012, U.S. Rep. Mike McIntyre (D-N.C.) was redistricted by the Republicans into an R+13 district -- and forced to pick up more than 350,000 new constituents in a different media market. Despite being outspent on the independent expenditure side by more than $1 million, McIntyre won the closest U.S. House race in the nation -- by 551 votes out of more than 337,000 cast. This ad was one of the many comparative ads we used to distinguish him from his GOP opponent.
Dave Heller with U.S. Rep. Marcy Kaptur (D-Ohio) in Toledo on Election Night as result came in on her come-from-behind victory.